Welcome to Blue Jay Diaries.

This blog is the namesake of one of my favourite birds, the beautiful Indian Roller or the Indian Blue Jay, the state bird of Karnataka, my home in India.

Having switched gears from the corporate side after over a decade and a half in Software Marketing, I am now an independent Marketing and Content Consultant straddling the dual and disparate worlds of software marketing and nature conservation.

Farming though, is my first love. Together with my family, I run ‘Navilu Kaadu’, a zero-chemical farm that is helping us realize our dream of growing our own food and sharing the land with all its critters, in a small way.

Farming aside, deep dense forests, mountain streams and winged beauties make up the rest of my love interests!

Ruminations on sustainable-living, natural farming, nature, people, places and some more, find a place in Blue Jay Diaries.

Hope you enjoy the read. Thanks for stopping by.